Accreditation
November 25. 08:30.
Welcome and presentation of the day
November 25. 09:00-09:10.
I.CONTEXTO Y VISIÓN GLOBAL
Senior Living: regulatory framework, opportunities, and strategic vision Leer más
November 25. 09:10-09:20. Presentation
- Evolution of senior living and healthy longevity
- Global trends in care, investment, and longevity
- Strategic challenges for governments, investors, and operators
Silver Economy: towards a global, human, and sustainable model Leer más
November 25. 09:20-09:40. Presentation - The language of this session will be English.
- Evolution and global trends of senior living
- Strategic challenges for governments, investors, and operators
II.ANÁLISIS Y PLANIFICACIÓN
Urban Planning and Senior Living Leer más
November 25. 09:40-10:20. Round Table
How public policies and urban planning can support the development of Senior Living projects in Spain
Repensar el Hábitat . Arquitectura para una longevidad activa Leer más
November 25. 10:20-10:50. Dialogue
Diagnosis of Senior Living in Spain: barriers, opportunities, and perspectives Leer más
November 25. 10:50-11:05. Presentation
- European and latin american demand
- Taxation, mobility, lifestyle
- Key factors for foreign investment
III.MODELOS Y GESTIÓN
From bricks to service: the key role of the senior living operator Leer más
November 25. 11:05-11:45. Round Table
- Modelos de operación innovadores en senior living.
- Management strategies adapted to current demand
- Relationship and synergies between operator and investor
- Efficient asset management and resource optimization
- Public-Private collaboration as a competitive advantage
- Service impact on resident experience
Networking Coffee
November 25. 11:45-12:30.
IV.MERCADO, INVERSIÓN Y PERFIL DEL CONSUMIDOR
The new senior consumer: national and international demand Leer más
November 25. 12:30-13:10. Round Table
- Profiles of the new senior consumer
- Payment capacity and access methods
- Mixed financial instruments
- Key factors for foreign investment
- Taxation, mobility, and lifestyle
Investment and financing strategies for Senior Living Leer más
November 25. 13:10-13:55. Round Table
- Funds, REITs, and private investment: new models and trends
- Innovative Financing: social leasing, green bonds, and tokenization
- Strategies to attract national and international capital
- Risk, profitability, and social return in senior living projects
- Public-Private partnerships as a driver of investment
Networking Lunch
November 25. 13:55-15:10.
Commercialization and Positioning: how to sell a lifestyle, not just a property Leer más
November 25. 15:10-15:55. Round Table
- Marketing and outreach strategies for the senior audience
- Communication and branding in the wellness market
- Consultative selling and customer relationship models
- The role of agencies and digital platforms
V.INNOVACIÓN Y BIENESTAR
Living longer and better: Digital Aging and preventive care Leer más
November 25. 15:55-16:40. Round Table
- From reactive medicine to preventive and integrated care
- Care, social-health, and preventive models
VI.MIRADA INTERNACIONAL
Living longer, living better: international inspiration Leer más
November 25. 16:40-17:00. Presentation
- Global references and local adaptability
Afterwork: networking
November 25. 17:00.
(*) Agenda subject to change
Simultaneous translation available (Spanish > English) with on-screen subtitles thanks to AI technology
SENIOR LIVING & HEALTHCARE FORUM 2025 Partners
Bronze Partner
Supporting Partner
NGO Partner
